Automating real estate admin with Kasadina founder Khushboo Siddhiwala

Khushboo Siddhiwala has built a career defined by distinct professional chapters. Before establishing herself as a real estate agent across Los Angeles, Pasadena and the San Gabriel Valley, she spent years as an international runway model. Her work included editorial features in Vogue, Elle and Grazia, along with magazine covers and roles in Bollywood films. Alongside her creative work, she pursued a rigorous technical education, earning a BSc in Computing Science and Economics and an MSc with Distinction in Investment and Risk Finance from Newcastle University. Today, she brings that analytical training directly into the property market.

Operating as an active agent in Southern California, Siddhiwala quickly identified a persistent structural issue in the property industry. Real estate agents routinely lose critical hours each week to repetitive administrative chores, document management and manual follow-up messages. These routine operational tasks divert energy away from direct client consultation and active deal negotiation. Drawing on her computing background, she saw an opportunity to apply artificial intelligence to handle these backend workloads. However, many existing technology tools were either overpriced or too complicated for independent agents to adopt seamlessly into their daily work.

To address this challenge, Siddhiwala founded Kasadina, a subscription service designed to bring targeted AI automation to real estate agents. The software automates routine administrative processes, freeing agents to spend more time face-to-face with buyers and sellers. Built with accessibility in mind, Kasadina is priced at $49 a month to ensure working agents can adopt modern digital tools without heavy overhead. To complement the platform, she also created the real estate media platform khushboo.co and Future Feed, creating dedicated spaces for industry analysis and technological discussion.

The combination of her background in runway modelling, finance, computing and real estate has made Siddhiwala a distinctive voice in the tech ecosystem. She has shared her insights on stage at major global technology conferences, including London Tech Week, VivaTech Paris and HumanX San Francisco. These speaking appearances marked a pivotal moment, connecting her practical real estate experience with a broader international audience of founders and technologists. Looking ahead, she is expanding her strategic skill set even further by starting a part-time MBA at the University of St.Gallen in Switzerland.

Kasadina is now rolling out to agents through structured event appearances and direct outreach initiatives. Siddhiwala is focused on reaching working professionals across key regions who want to streamline their business operations. As the platform accelerates its roll-out, she is actively looking to connect with real estate agents seeking administrative relief, industry partners interested in media collaboration through khushboo.co, and organisers hosting technology events. By keeping her solution focused on real workflow needs, she continues to help agents balance modern software with genuine human relationships.

Find out more at kasadina.com